[AusNOG] Promotional material at AusNOG Events.

Tue Aug 2 17:09:31 AEST 2022

I thought the key benefit was Sactioned Swag (tm)?

- Whitey

On Tue, 2 Aug 2022 at 17:04, Terry Manderson <terry at terrym.net> wrote:

> Hi Shaun,
>
> are you aware that not all presentations can be streamed? Many presenters
> provide content that is "in room only" and even their slides can't be
> shared. How does that factor into you math?
>
> That is the key benefit of AusNOG IMHO as there have been (and will be)
> many presentations you won't see on youtube.
>
> Cheers,
> Terry
> --
> Mobile device, don't expect grammar.
>
> On 2 Aug 2022, at 4:33 pm, Shaun Deans <shaun at kadeo.com.au> wrote:
>
> 
>
> It got the better of me and I'm glad it did.
>
> TLDR: 50x Streams = 'the sponsor' *- Swag *
>
> ---
>
>    1. Income
>    1. August 2022 =  ~ 300 Attendees
>       <https://www.ausnog.net/events/ausnog-2021/attendees>at $600 per
>       ticket (Average)
>       <https://www.ausnog.net/events/ausnog-2022/registration>
>       2. Total $180K
>       3. Sponsors = 'Nearly Half' → $90K
>
>       2. Who Done It And What Did They Offer ?
>    1. I'm just going to say everyone pays equal but they probably don't
>       2. This will bias for the fact that it could be any tiering and we
>       don't want to single out community members who may be sponsors
>       3. So the 'sponsor income' could be 15K
>       1. nice round number
>          2. and its 'nearly half'
>
>          3. Streaming to to masses!
>    1. 50%  Cost for Streaming Ticket = $300
>       2. Total Streams = $15,000 / $300
>       3. That's only *50 tickets and it may break even*
>       1. 3 people said they'd be interested already.
>
>          4. This doesn't include:
>    1. Savings: Onsite Costs such as venue hire, insurance, etc etc
>       2. Expenses: Bandwidth and Streaming Costs[image: 🙄]
>
>       5. *Past performance is not a indicator of future performance. /s*
>    6.
> *All advice is general in nature  /s *
>
> [image: 🎤] [image: 💁‍♂️]
>
> SD.
>
>
>
>
>
>
>
> On Tue, Aug 02, 2022 at 15:19:29, Shaun Deans <shaun at kadeo.com.au> wrote:
>
>> > How about NOG focus on meaningful things like streaming the event for
>> those who can’t attend
>>
>> I for one would pay up to 50% of the in-person price for a live stream. I
>> have done just this for TedX.
>>
>> Would love to see the math on the income from 'the sponsor' and stack
>> that against the income from copious live streams (minus in-person
>> overheads).
>>
>> For an NOG we seem to be very offline [image: 🤷‍♀️]
>>
>> <S>It not like we couldn't find some spare bandwidth for a live
>> stream.</s>
>>
>>
>> Cheers
>>
>> Shaun Deans
>> [image: 🧙‍♂️] kadeo.au
>> 1800 WKD KDO
>> [image: 📱][image: 🏃‍♂️]
>>
>> On Tue, 2 Aug 2022, 14:43 Karl Kloppenborg, <k at rl.ag> wrote:
>>
>>> Hi David,
>>>
>>>
>>>
>>> At 500-600 dollars a ticket, I’d like you to respect the financial
>>> commitment I’ve made to gathering as much merch from my industry peers as
>>> I’d like.
>>>
>>>
>>>
>>> This has historically always taken place and given the small community
>>> nature of NOG, something many of us look forward to as part of the
>>> experience, we like swapping our merch with our friends. It saves postage.
>>>
>>>
>>>
>>> I would say this not only misses the mark but is a continued slap of the
>>> face to all those that pay good money to attend the event in hopes to meet
>>> with their industry peers but more importantly *friends.*
>>>
>>>
>>>
>>> How about NOG focus on meaningful things like streaming the event for
>>> those who can’t attend, or providing a continued framework to making the
>>> event a safer place for all?
>>>
>>>
>>>
>>> Honestly.
>>>
>>>
>>>
>>> Kind Regards,
>>>
>>> --
>>>
>>> *Karl Kloppenborg, **(BCompSc, CNCF-[KCNA, CKA, CKAD], LFCE, CompTIA
>>> Linux+ XK0-004)*
>>>
>>> Managing Director, Invention Labs.
>>>
>>>
>>>
>>>
>>>
>>> *From: *AusNOG <ausnog-bounces at ausnog.net> on behalf of david at hughes.id
>>> <david at hughes.id>
>>> *Date: *Tuesday, 2 August 2022 at 2:21 pm
>>> *To: *AusNOG Mailing List <ausnog at ausnog.net>
>>> *Subject: *[AusNOG] Promotional material at AusNOG Events.
>>>
>>> Afternoon all,
>>>
>>> We've been contacted by one of the sponsors of our conference in April
>>> about companies who aren't sponsors handing out promotional material, in
>>> particular branded t-shirts etc.  While everyone likes getting a bag full
>>> of free merch, we ask that attendees respect the financial commitment that
>>> our sponsors make towards funding the conference.  They cover almost half
>>> the cost and in return they get the right to promote themselves to all of
>>> you who attend.
>>>
>>> If you are not a sponsor please do not distribute swag to delegates at
>>> the conference.
>>>
>>>
>>> Regards,
>>>
>>> David, on behalf of the Board
>>> ...
>>>
>>> _______________________________________________
>>> AusNOG mailing list
>>> AusNOG at ausnog.net
>>> <https://lists.ausnog.net/mailman/listinfo/ausnog>
>>> https://lists.ausnog.net/mailman/listinfo/ausnog
>>> _______________________________________________
>>> AusNOG mailing list
>>> AusNOG at ausnog.net
>>> https://lists.ausnog.net/mailman/listinfo/ausnog
>>>
>>
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