[AusNOG] News: Netflix adds local flavour to AU and NZ

[Skeeve Stevens]

Hi all,

Not operational directly, but does equate to local content, demand and
uptake of the service.  If we see more of these kinds of deals, we can
expect there to be a lot more demand for SVOD across the board... something
we all need to think about when architecting our networks.

...Skeeve

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*NETFLIX ADDS LOCAL FLAVOUR TO AUSTRALIA-NEW ZEALAND SERVICE*



*Members Will Be Able to Enjoy Hilarious Stand-up from the Likes of*

*Carl Barron and Popular Kids Hits Like Mako Mermaids*



SYDNEY and BEVERLY HILLS, CALIF. Feb. 19, 2015  -- Netflix, Inc. (Nasdaq:
NFLX), together with Beyond Distribution, today announced the world’s
leading Internet television network will bring a wide range of
international and locally produced content to Australia and New Zealand
when the service launches in March.



Stand-up comedy fans will be able to watch many of their favourite
Australian comedians when Netflix launches in March. Among some of the
great specials available include: *Carl Barron: A One Ended Stick; Arj
Barker: Harvest; Kitty Flanagan: Hello Kitty; Jimeoin: Something Smells
Funny, and Umbilical Brothers: The Rehearsal.*



Netflix members in Australia and New Zealand also will be able to stream
*MythBusters, *the Emmy-nominated hit series that proves or debunks urban
legends. Additionally, Netflix will be the exclusive streaming home of
popular Australian kids titles including: *Lightning Point, *the first
three seasons *of H2O: Just Add Water* and the first season of *Mako
Mermaids*; as well as international favourites: *Maya the Bee*,
*Lalaloopsy, *and *The Hive*.



“We’re excited to include these top-notch local titles on our Australian
and New Zealand services,” said Sean Carey, vice president of content
acquisition at Netflix. “The partnership with Beyond Distribution will
bring Netflix members entertainment from local shores and abroad that we
know they will spend many hours enjoying.”



Joanne Azzopardi, VP Sales for Australia and New Zealand at Beyond
Distribution, commented, “Netflix has been a very successful platform for
our content worldwide and we are thrilled to now be extending this
relationship to include Australia and New Zealand."



Beyond Distribution joins a slate of Netflix originals such as
*Bloodline*,* Unbreakable
Kimmy Schmidt *and *Marvel’s Daredevil,*licensed content from The Walt
Disney Company and many other titles for viewing on thousands of
Internet-connected devices, including smart TVs, tablets, smartphones, game
consoles and other set-top boxes - all for a low monthly price.



For more information, visit pr.netflix.com.



*About Netflix*

Netflix is the world’s leading Internet television network with over 57
million members in nearly 50 countries enjoying more than two billion hours
of TV shows and movies per month, including original series, documentaries,
and feature films. Members can watch as much as they want, anytime,
anywhere, on nearly any Internet-connected screen. Members can play, pause,
and resume watching, all without commercials or commitments.



*About Beyond Distribution*

Beyond Distribution is a division of Beyond Entertainment Ltd, a leading
international media and content business since 1985. Beyond Distribution is
a successful distribution company responsible for turning a multitude of
programmes into international success stories. With sales, administration
and acquisition executives based across the globe, Beyond Distribution's
name is synonymous with content of broad appeal to television audiences
worldwide. Our top quality catalogue comprises over 4,000 hours of high
calibre commercial programming in a wide variety of genres.



*Media Contacts*

Betsy Sund

Netflix PR

+1 206 465 0499

bsund at netflix.com



Luke McClelland

Pulse Communications for Netflix

Luke at pulsecom.com.au

+61 2 8437 5328

+61 4 1776 1139



Jai Dattani

Pulse Communications for Netflix

Jai at pulsecom.com.au

+61 2 8437 5361

+61 4 0679 2001



Danika Porter

Head of International Marketing

Beyond Distribution

+61 2 94372000

danika at beyonddistribution.com

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...Skeeve


--

Skeeve Stevens - The ISP Guy

Email: skeeve at theispguy.com ; Twitter: @TheISPGuy
<https://twitter.com/TheISPGuy>
Blog: TheISPGuy.com <http://theispguy.com/> ; Facebook: TheISPGuy
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Linkedin: /in/skeeve <http://www.linkedin.com/in/skeeve> ; Expert360:
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