[AusNOG] FW: women in IT, was -> Useful tools - IPv6 Buddy

[Narelle]

You're stereotyping. Just because some men buy on the basis of sexual
attraction does not mean they all do. This type of marketing alienates
many people, male and female. Our industry, while predominantly male,
has a diverse range of men - many from a range of cultures who find
this inappropriate.

To illustrate about 10 years ago when I took possession from the
builders of what was then the largest data centre on Harris St
(Sydney) it was filled with pornographic magazines and posters. I was
about to start commissioning a lot of gear and had a team coming on
site. And customers not long after.

I calmly, but noticeably, picked up one of those magazines and binned
it. The next day they were all gone. My best sysadmin thanked me
quietly the next day because he was appalled by it.

There are much better ways to get your message across.

Given this is borderline OT I shan't add anything more on the list.


Cheers


Narelle

On 12/12/11, Klaus Boehme <kdb at iig.com.au> wrote:
>  From a different perspective, whether you like it or not, "Sex Sells"!
>   Always has, always will.
>
> We can only assume that the IPv6 Buddy people actually did their market
> research.  If so, it likely showed that the majority of their market
> would be influenced by the type of imagery shown on the site.
>
> They may have further been advised that a small percentage may be
> offended and, at best, could hope for some controversy based on that
> offense to further highlight knowledge of their product.  I think they
> just achieved that.
>
> They are interested in selling product and are going for the majority of
> their target market and know that they probably won't sell to the
> smaller non-male and SNAG percentage of that - yet will likely pick that
> up after the product hits the streets and is shown to be useful (or not).
>
> In the same light, many products that are targeted at females are thinly
> disguised (if not obviously) as erect phallic symbols.  Males don't tend
> to notice and/or care in the same light that many won't notice or care
> that there's "chicks" selling this product!
>
> Still don't like the fact that "Sex Sells" and that it is here to stay?
>   Note also that Spam Sells!  None of us, male or female, like that, but
> while it sells product, someone will pay someone else to send it.  It's
> all just about SELLING product and making a quid.
>
>
> Klaus
>
> On 12/12/2011 3:34 PM, Narelle wrote:
>> I'm going to be generous and take this email as genuine, and hope you
>> can indulge me in a little educational time.
>


-- 


Narelle
narellec at gmail.com