[AusNOG] Promotional material at AusNOG Events.

Shaun Deans shaun at kadeo.com.au
Tue Aug 2 17:42:39 AEST 2022


All valid points and it's hard to please humans 100% of the time.

All we can do is provide options and boundaries which the board have done.

It's now up to the community to make choices.

The board to a great job and it's easy for me to play devil's advocate from
my arm chair.

I look forward to attending an AusNOG in any inclusive and available form
that works for everyone.


Cheers

Shaun Deans
🧙‍♂️ kadeo.au
1800 WKD KDO
📱🏃‍♂️

On Tue, 2 Aug 2022, 17:34 Terry Manderson, <terry at terrym.net> wrote:

> Heh 😏 .666 of a seat ... cute 😂
>
> there are of course two other interesting components to this 1. "its the
> network (of people) behind the network.. eg get to know people, meet
> people, be in person (if you can) and build trust by eating with, drinking
> with, those that you can help or they can help you.... 2. if it is streamed
> and you are remote, the "ausnog steam blackout" isn't helpful to anyone.
>
> my perspective, ymmv.
>
> Cheers,
> Terry
> --
> Mobile device, don't expect grammar.
>
> On 2 Aug 2022, at 5:23 pm, Shaun Deans <shaun at kadeo.com.au> wrote:
>
> 
>
> Terry
>
> You do raise a valid point and I hear your view.
>
> Numbers and statistics can be viewed to make anyone's points true I was
> just saying - what if.
>
> > Past performance is not a indicator of future performance. /s
> > All advice is general in nature /s
>
> But in the interest of healthy community debate:
>
> Let's say 1/4 of the talks are only 'in the room'
>
> Therefore the above is discounted by 25% cause the participants only get
> 75% of the event.
>
> - 15,000 / ($300 * 0.75) = 66.666 Tickets.
>
> For every pro there is a con.
> Innovation does not come without compromise.
>
> I'm sure those extra 16 seats will sell fast with the e-swag that they
> receive.
>
> Don't know how I'm going to fill that .666 of a seat 😈
>
>
> Cheers
>
> Shaun Deans
> 🧙‍♂️ kadeo.au
> 1800 WKD KDO
> 📱🏃‍♂️
>
> On Tue, 2 Aug 2022, 17:09 Andrew White, <admin at uberskilled.com> wrote:
>
>> I thought the key benefit was Sactioned Swag (tm)?
>>
>> - Whitey
>>
>> On Tue, 2 Aug 2022 at 17:04, Terry Manderson <terry at terrym.net> wrote:
>>
>>> Hi Shaun,
>>>
>>> are you aware that not all presentations can be streamed? Many
>>> presenters provide content that is "in room only" and even their slides
>>> can't be shared. How does that factor into you math?
>>>
>>> That is the key benefit of AusNOG IMHO as there have been (and will be)
>>> many presentations you won't see on youtube.
>>>
>>> Cheers,
>>> Terry
>>> --
>>> Mobile device, don't expect grammar.
>>>
>>> On 2 Aug 2022, at 4:33 pm, Shaun Deans <shaun at kadeo.com.au> wrote:
>>>
>>> 
>>>
>>> It got the better of me and I'm glad it did.
>>>
>>> TLDR: 50x Streams = 'the sponsor' *- Swag *
>>>
>>> ---
>>>
>>>    1. Income
>>>    1. August 2022 =  ~ 300 Attendees
>>>       <https://www.ausnog.net/events/ausnog-2021/attendees>at $600 per
>>>       ticket (Average)
>>>       <https://www.ausnog.net/events/ausnog-2022/registration>
>>>       2. Total $180K
>>>       3. Sponsors = 'Nearly Half' → $90K
>>>
>>>       2. Who Done It And What Did They Offer ?
>>>    1. I'm just going to say everyone pays equal but they probably don't
>>>       2. This will bias for the fact that it could be any tiering and
>>>       we don't want to single out community members who may be sponsors
>>>       3. So the 'sponsor income' could be 15K
>>>       1. nice round number
>>>          2. and its 'nearly half'
>>>
>>>          3. Streaming to to masses!
>>>    1. 50%  Cost for Streaming Ticket = $300
>>>       2. Total Streams = $15,000 / $300
>>>       3. That's only *50 tickets and it may break even*
>>>       1. 3 people said they'd be interested already.
>>>
>>>          4. This doesn't include:
>>>    1. Savings: Onsite Costs such as venue hire, insurance, etc etc
>>>       2. Expenses: Bandwidth and Streaming Costs[image: 🙄]
>>>
>>>       5. *Past performance is not a indicator of future performance. /s*
>>>    6.
>>> *All advice is general in nature  /s *
>>>
>>> [image: 🎤] [image: 💁‍♂️]
>>>
>>> SD.
>>>
>>>
>>>
>>>
>>>
>>>
>>>
>>> On Tue, Aug 02, 2022 at 15:19:29, Shaun Deans <shaun at kadeo.com.au>
>>> wrote:
>>>
>>>> > How about NOG focus on meaningful things like streaming the event
>>>> for those who can’t attend
>>>>
>>>> I for one would pay up to 50% of the in-person price for a live stream.
>>>> I have done just this for TedX.
>>>>
>>>> Would love to see the math on the income from 'the sponsor' and stack
>>>> that against the income from copious live streams (minus in-person
>>>> overheads).
>>>>
>>>> For an NOG we seem to be very offline [image: 🤷‍♀️]
>>>>
>>>> <S>It not like we couldn't find some spare bandwidth for a live
>>>> stream.</s>
>>>>
>>>>
>>>> Cheers
>>>>
>>>> Shaun Deans
>>>> [image: 🧙‍♂️] kadeo.au
>>>> 1800 WKD KDO
>>>> [image: 📱][image: 🏃‍♂️]
>>>>
>>>> On Tue, 2 Aug 2022, 14:43 Karl Kloppenborg, <k at rl.ag> wrote:
>>>>
>>>>> Hi David,
>>>>>
>>>>>
>>>>>
>>>>> At 500-600 dollars a ticket, I’d like you to respect the financial
>>>>> commitment I’ve made to gathering as much merch from my industry peers as
>>>>> I’d like.
>>>>>
>>>>>
>>>>>
>>>>> This has historically always taken place and given the small community
>>>>> nature of NOG, something many of us look forward to as part of the
>>>>> experience, we like swapping our merch with our friends. It saves postage.
>>>>>
>>>>>
>>>>>
>>>>> I would say this not only misses the mark but is a continued slap of
>>>>> the face to all those that pay good money to attend the event in hopes to
>>>>> meet with their industry peers but more importantly *friends.*
>>>>>
>>>>>
>>>>>
>>>>> How about NOG focus on meaningful things like streaming the event for
>>>>> those who can’t attend, or providing a continued framework to making the
>>>>> event a safer place for all?
>>>>>
>>>>>
>>>>>
>>>>> Honestly.
>>>>>
>>>>>
>>>>>
>>>>> Kind Regards,
>>>>>
>>>>> --
>>>>>
>>>>> *Karl Kloppenborg, **(BCompSc, CNCF-[KCNA, CKA, CKAD], LFCE, CompTIA
>>>>> Linux+ XK0-004)*
>>>>>
>>>>> Managing Director, Invention Labs.
>>>>>
>>>>>
>>>>>
>>>>>
>>>>>
>>>>> *From: *AusNOG <ausnog-bounces at ausnog.net> on behalf of
>>>>> david at hughes.id <david at hughes.id>
>>>>> *Date: *Tuesday, 2 August 2022 at 2:21 pm
>>>>> *To: *AusNOG Mailing List <ausnog at ausnog.net>
>>>>> *Subject: *[AusNOG] Promotional material at AusNOG Events.
>>>>>
>>>>> Afternoon all,
>>>>>
>>>>> We've been contacted by one of the sponsors of our conference in April
>>>>> about companies who aren't sponsors handing out promotional material, in
>>>>> particular branded t-shirts etc.  While everyone likes getting a bag full
>>>>> of free merch, we ask that attendees respect the financial commitment that
>>>>> our sponsors make towards funding the conference.  They cover almost half
>>>>> the cost and in return they get the right to promote themselves to all of
>>>>> you who attend.
>>>>>
>>>>> If you are not a sponsor please do not distribute swag to delegates at
>>>>> the conference.
>>>>>
>>>>>
>>>>> Regards,
>>>>>
>>>>> David, on behalf of the Board
>>>>> ...
>>>>>
>>>>> _______________________________________________
>>>>> AusNOG mailing list
>>>>> AusNOG at ausnog.net
>>>>> <https://lists.ausnog.net/mailman/listinfo/ausnog>
>>>>> https://lists.ausnog.net/mailman/listinfo/ausnog
>>>>> _______________________________________________
>>>>> AusNOG mailing list
>>>>> AusNOG at ausnog.net
>>>>> https://lists.ausnog.net/mailman/listinfo/ausnog
>>>>>
>>>>
>>> _______________________________________________
>>> AusNOG mailing list
>>> AusNOG at ausnog.net
>>> https://lists.ausnog.net/mailman/listinfo/ausnog
>>>
>>> _______________________________________________
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>>> https://lists.ausnog.net/mailman/listinfo/ausnog
>>>
>>
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