[AusNOG] Promotional material at AusNOG Events.

Terry Manderson terry at terrym.net
Tue Aug 2 17:38:01 AEST 2022


my opinion only..

David is NOW giving you a view into the back room of the sausage factory as AusNOG becomes a true NFP with an established CLG. I think it has always been "a thing" 😉

Cheers,
Terry
--
Mobile device, don't expect grammar.

> On 2 Aug 2022, at 5:24 pm, Shane Short <shane at short.id.au> wrote:
> 
> Hi Terry,
> 
> Having dealt extensively with multinational sponsors in the past, I understand where this is coming from— however there’s always a line of reason. I am however concerned that this hasn’t been an issue for a very long time now and it’s now suddenly come out of the blue, with little warning prior to the event and with a very very vague explanation.
> 
> Given that AusNOG has historically had no issue attracting sponsors, if a sponsor is now suddenly unhappy with what’s been an established behaviour since inception, maybe their spot can be offered to someone who’s more understanding of the industry dynamic.
> 
> -Shane
> 
> 
>> On 2 Aug 2022, at 3:13 pm, Terry Manderson <terry at terrym.net> wrote:
>> 
>> Hi Brendan,
>> 
>> This will sound glib but having dealt with "sponsors" in & for other forums there is often an implicit ROI for those sponsors. Yes, while community is important, they are backed by corporate entities. Those entities want to know what is "in it for them". I've not as yet seen any of the entities say "oh, it's completely ok for my competitors to be able to share their merch at the event even though I paid up front to be there". 
>> 
>> If you would like you, or your employer to pay 100% of the per attendee fee to attend + flights + accomodation please pass on that info to David as a likely future sponsor.
>> 
>> Cheers,
>> Terry
>> --
>> Mobile device, don't expect grammar.
>> 
>>>> On 2 Aug 2022, at 2:56 pm, Brendan Halley <brendan at halley.net.au> wrote:
>>>> 
>>> 
>>> Hi David,
>>> 
>>> Very disappointed to hear this.
>>> 
>>> Has removing this sponsor and letting one of the many companies willing to sponsor take their place? From what I understand there are quite a few big names willing to take a sponsorship slot.
>>> 
>>> It shouldn't just be about what a sponsor wants when we're talking about an event built around an industry that functions more like a community.
>>> 
>>> Regards,
>>> Brendan
>>> 
>>>> On Tue, Aug 2, 2022 at 2:21 PM <david at hughes.id> wrote:
>>>> Afternoon all,
>>>> 
>>>> We've been contacted by one of the sponsors of our conference in April about companies who aren't sponsors handing out promotional material, in particular branded t-shirts etc.  While everyone likes getting a bag full of free merch, we ask that attendees respect the financial commitment that our sponsors make towards funding the conference.  They cover almost half the cost and in return they get the right to promote themselves to all of you who attend.
>>>> 
>>>> If you are not a sponsor please do not distribute swag to delegates at the conference.
>>>> 
>>>> 
>>>> Regards,
>>>> 
>>>> David, on behalf of the Board
>>>> ...
>>>> 
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