<div dir="ltr">Mark,<div><br></div><div>You'll find the biggest problem they are facing at the moment is that most of the digital rights for content their perspective user base wants is already owned by someone else.</div><div><br></div><div>Brendan</div></div><div class="gmail_extra"><br><div class="gmail_quote">On Mon, Apr 6, 2015 at 12:32 PM, Mark Newton <span dir="ltr"><<a href="mailto:newton@atdot.dotat.org" target="_blank">newton@atdot.dotat.org</a>></span> wrote:<br><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex"><span class="">On 6 Apr 2015, at 11:41 am, Robert Hudson <<a href="mailto:hudrob@gmail.com">hudrob@gmail.com</a>> wrote:<br>
<br>
> If you don't have kids, a massive proportion of the content is simply not interesting (I have kids, and a large proportion of the kids stuff isn't interesting).<br>
<br>
</span>I suspect they’ve launched in enough territories that they know how this works, and by the end of the month the library will be stepwise expanding based on the market intel they’ve gathered from viewer stats in the first month.<br>
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It’s only early days. Anyone who thinks last week’s peaks were as big as it’s going to get will probably be disappointed.<br>
<span class="HOEnZb"><font color="#888888"><br>
- mark<br>
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