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</o:shapelayout></xml><![endif]--></head><body lang=EN-GB link=blue vlink=purple><div class=WordSection1><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D;mso-fareast-language:EN-US'>Telstra have completely deprecated the BigPond Brand and they’ve called it “Telstra Media”. Not sure why, but interesting nevertheless.<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D;mso-fareast-language:EN-US'><o:p> </o:p></span></p><p class=MsoListParagraph style='text-indent:-18.0pt;mso-list:l0 level1 lfo1'><![if !supportLists]><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D;mso-fareast-language:EN-US'><span style='mso-list:Ignore'>-<span style='font:7.0pt "Times New Roman"'> </span></span></span><![endif]><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D;mso-fareast-language:EN-US'>Jonathan<o:p></o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D;mso-fareast-language:EN-US'><o:p> </o:p></span></p><p class=MsoNormal><span style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D;mso-fareast-language:EN-US'><o:p> </o:p></span></p><p class=MsoNormal><b><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri","sans-serif"'>From:</span></b><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri","sans-serif"'> AusNOG [mailto:ausnog-bounces@lists.ausnog.net] <b>On Behalf Of </b>Skeeve Stevens<br><b>Sent:</b> Thursday, 18 September 2014 11:36 AM<br><b>To:</b> Beeson, Ayden<br><b>Cc:</b> ausnog@lists.ausnog.net; Alex Moorhouse<br><b>Subject:</b> Re: [AusNOG] Belong - Powered by Telstra<o:p></o:p></span></p><p class=MsoNormal><o:p> </o:p></p><div><p class=MsoNormal>Not meaning to stir up anything... but it has been an whispered rumour amongst a few sectors (investing, SP, etc) that Telstra is looking to sell off Bigpond.<o:p></o:p></p><div><p class=MsoNormal><o:p> </o:p></p></div><div><p class=MsoNormal>They do say 'powered by Telstra' and not 'Powered by Bigpond', so many this could be a strategic move of some sorts.<o:p></o:p></p></div></div><div><p class=MsoNormal><br clear=all><o:p></o:p></p><div><div><div><p class=MsoNormal><br>...Skeeve<o:p></o:p></p></div><div><p class=MsoNormal><o:p> </o:p></p></div><div><div><p class=MsoNormal><b><span style='font-size:10.0pt;font-family:"Calibri","sans-serif"'>Skeeve Stevens - </span></b><span style='font-size:10.0pt;font-family:"Calibri","sans-serif"'>eintellego Networks Pty Ltd</span><o:p></o:p></p></div><div><div><p class=MsoNormal><span style='font-size:10.0pt;font-family:"Calibri","sans-serif"'><a href="mailto:skeeve@eintellegonetworks.com" target="_blank">skeeve@eintellegonetworks.com</a> ; <a href="http://www.eintellegonetworks.com/" target="_blank">www.eintellegonetworks.com</a></span><o:p></o:p></p><p style='margin:0cm;margin-bottom:.0001pt'><span style='font-size:10.0pt;font-family:"Calibri","sans-serif"'>Phone: 1300 239 038; Cell +61 (0)414 753 383 ; skype://skeeve<o:p></o:p></span></p><p style='margin:0cm;margin-bottom:.0001pt'><span style='font-size:10.0pt;font-family:"Calibri","sans-serif"'><a href="http://facebook.com/eintellegonetworks" target="_blank">facebook.com/eintellegonetworks</a> ; <a href="http://linkedin.com/in/skeeve" target="_blank">linkedin.com/in/skeeve</a> <o:p></o:p></span></p><p style='margin:0cm;margin-bottom:.0001pt'><span style='font-size:10.0pt;font-family:"Calibri","sans-serif"'><a href="http://twitter.com/theispguy" target="_blank">twitter.com/theispguy</a><span style='color:black'> ; blog: </span><a href="http://www.theispguy.com/" target="_blank">www.theispguy.com</a><o:p></o:p></span></p><p style='margin:0cm;margin-bottom:.0001pt'><span style='font-size:10.0pt;font-family:"Calibri","sans-serif"'><img border=0 id="_x0000_i1025" src="http://eintellegonetworks.com/logos/ein09.png"><o:p></o:p></span></p><p style='margin:0cm;margin-bottom:.0001pt'><span style='font-size:10.0pt;font-family:"Calibri","sans-serif";color:#7F007F'>The Experts Who The Experts Call</span><o:p></o:p></p></div><div><p class=MsoNormal><span style='font-size:10.0pt;font-family:"Calibri","sans-serif";color:#002060'>Juniper - Cisco - Cloud - Consulting - IPv4 Brokering</span><span style='font-size:10.5pt;font-family:"Calibri","sans-serif";color:#7F007F'><o:p></o:p></span></p></div></div></div></div></div><p class=MsoNormal><o:p> </o:p></p><div><p class=MsoNormal>On 18 September 2014 11:11, Beeson, Ayden <<a href="mailto:ABeeson@csu.edu.au" target="_blank">ABeeson@csu.edu.au</a>> wrote:<o:p></o:p></p><blockquote style='border:none;border-left:solid #CCCCCC 1.0pt;padding:0cm 0cm 0cm 6.0pt;margin-left:4.8pt;margin-right:0cm'><div><div><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span lang=EN-AU style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>My assumption would be it is as simple as attempting to distance themselves from the stigma of a Bigpond connection with its associated contracts, fees etc, while still capitalising on the Telstra brand of solid connections and less congestion.</span><span lang=EN-AU><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span lang=EN-AU style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'> </span><span lang=EN-AU><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span lang=EN-AU style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>Technologically I’d say they are very similar, if not even sharing all the same backend infrastructure….</span><span lang=EN-AU><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span lang=EN-AU style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'> </span><span lang=EN-AU><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span lang=EN-AU style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>PS – first I had heard of them as well, though like others I don’t want a lot of Australian broadcast TV other than ABC kids :P</span><span lang=EN-AU><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span lang=EN-AU style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'> </span><span lang=EN-AU><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span lang=EN-AU style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'>Thanks,</span><span lang=EN-AU><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span lang=EN-AU style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#333333'>Ayden Beeson<i> </i></span><span lang=EN-AU><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span lang=EN-AU style='font-size:11.0pt;font-family:"Calibri","sans-serif";color:#1F497D'> </span><span lang=EN-AU><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><b><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri","sans-serif"'>From:</span></b><span lang=EN-US style='font-size:11.0pt;font-family:"Calibri","sans-serif"'> AusNOG [mailto:<a href="mailto:ausnog-bounces@lists.ausnog.net" target="_blank">ausnog-bounces@lists.ausnog.net</a>] <b>On Behalf Of </b>Alex Moorhouse<br><b>Sent:</b> Thursday, 18 September 2014 10:32 AM<br><b>To:</b> <a href="mailto:ausnog@lists.ausnog.net" target="_blank">ausnog@lists.ausnog.net</a><br><b>Subject:</b> Re: [AusNOG] Belong - Powered by Telstra</span><span lang=EN-AU><o:p></o:p></span></p><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span lang=EN-AU> <o:p></o:p></span></p><div><p class=MsoNormal style='mso-margin-top-alt:auto;mso-margin-bottom-alt:auto'><span lang=EN-AU>I would be interested to know the difference if any as well. My first thought was it is just a marketing strategy. Among other things, it allows them to place two ads in Google and double up in other areas. Then the marketing they do directly with Telstra trickles over to the 'powered by Telstra' Belong also.<o:p></o:p></span></p></div></div><p><span lang=EN-AU><a href="http://www.csu.edu.au/" target="_blank" title="Charles Sturt University"><span style='text-decoration:none'><img border=0 width=210 height=60 id="_x0000_i1026" src="cid:image001.png@01CFD335.2D108AE0" alt="Charles Sturt University"></span></a><o:p></o:p></span></p><p><span lang=EN-AU style='font-size:6.0pt;font-family:"Arial","sans-serif";color:#C42129'>| ALBURY-WODONGA | BATHURST | CANBERRA | DUBBO | GOULBURN | MELBOURNE | ONTARIO | ORANGE | PORT MACQUARIE | SYDNEY | WAGGA WAGGA |<o:p></o:p></span></p><div class=MsoNormal align=center style='text-align:center'><span lang=EN-AU><hr size=2 width="100%" align=center></span></div><p class=MsoNormal><b><span lang=EN-AU style='font-size:7.0pt;font-family:"Arial","sans-serif"'>LEGAL NOTICE</span></b><span lang=EN-AU><br></span><span lang=EN-AU style='font-size:7.0pt;font-family:"Arial","sans-serif"'>This email (and any attachment) is confidential and is intended for the use of the addressee(s) only. 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