<div dir="ltr">Netflix aren't interested in the last mile, the Government doesn't need to do anything for their service to Just Work here (it already does, for anybody with Google search skills and an interest in using it. It's not just technically savvy users, I can guarantee you).<br>
<br>So that leaves peering etc. If it's commercially sane for Netflix to put a cache in to a given network, they will. Likewise, if it's commercially sane for them to peer on an IX or locate CDN nodes in Sydney, they will.<br>
<br>The Government doesn't need to get involved. As Mark says - if it doesn't make commercial sense to do either of the above, they'll just deliver via the US. Easy.</div><div class="gmail_extra"><br><br><div class="gmail_quote">
On Mon, Jul 21, 2014 at 3:02 PM, Jacob Gardiner <span dir="ltr"><<a href="mailto:jacob@jacobgardiner.com" target="_blank">jacob@jacobgardiner.com</a>></span> wrote:<br><blockquote class="gmail_quote" style="margin:0 0 0 .8ex;border-left:1px #ccc solid;padding-left:1ex">
<div style="word-wrap:break-word"><div style="font-family:Helvetica,Arial;font-size:13px;color:rgba(0,0,0,1.0);margin:0px;line-height:auto">Do you use ADSL?</div><div style="font-family:Helvetica,Arial;font-size:13px;color:rgba(0,0,0,1.0);margin:0px;line-height:auto">
Have you ever used a torrent?</div><div style="font-family:Helvetica,Arial;font-size:13px;color:rgba(0,0,0,1.0);margin:0px;line-height:auto"><br></div><div style="font-family:Helvetica,Arial;font-size:13px;color:rgba(0,0,0,1.0);margin:0px;line-height:auto">
I’d say most people who are interested in watching their favourite shows do so by leaving their torrent client open overnight, on a crappy ADSL connection. They’d all be be extremely happy to pay $10 per month and get something like netflix in their home. </div>
<div style="font-family:Helvetica,Arial;font-size:13px;color:rgba(0,0,0,1.0);margin:0px;line-height:auto"><br></div><div style="font-family:Helvetica,Arial;font-size:13px;color:rgba(0,0,0,1.0);margin:0px;line-height:auto">
So yeah, our market is inhibited and citizens work around it by going the slow, illegal route. If you bring netflix to town, i’d probably also say that our favourite government would need to re-evaluate our broadband network(s) for starters.</div>
<span class="HOEnZb"><font color="#888888"><div style="font-family:Helvetica,Arial;font-size:13px;color:rgba(0,0,0,1.0);margin:0px;line-height:auto"><br></div> <div><div style="font-family:helvetica,arial;font-size:13px">
-- <br>Jacob Gardiner<br><a href="https://twitter.com/jacobgardiner" target="_blank">@jacobgardiner</a></div></div></font></span><div><div class="h5"> <br><p style="color:#000">On 21 July 2014 at 2:53:47 pm, Mark ZZZ Smith (<a href="mailto:markzzzsmith@yahoo.com.au" target="_blank">markzzzsmith@yahoo.com.au</a>) wrote:</p>
<blockquote type="cite"><span><div><div></div><div>
<div style="color:#000;background-color:#fff;font-family:HelveticaNeue,Helvetica Neue,Helvetica,Arial,Lucida Grande,sans-serif;font-size:12pt">
<div><span>By saying we should
be '</span>enabling businesses like Netflix', you're implying
they're currently 'disabled'. How?<br></div>
<div><br></div>
<blockquote style="border-left:2px solid rgb(16,16,255);margin-left:5px;margin-top:5px;padding-left:5px">
<div style="font-family:HelveticaNeue,Helvetica Neue,Helvetica,Arial,Lucida Grande,sans-serif;font-size:12pt">
<div style="font-family:times new roman,new york,times,serif;font-size:12pt">
<div dir="ltr">
<hr size="1">
<font face="Arial"><b><span style="font-weight:bold">From:</span></b> Jacob
Gardiner <<a href="mailto:jacob@jacobgardiner.com" target="_blank">jacob@jacobgardiner.com</a>><br>
<b><span style="font-weight:bold">To:</span></b> Sam Silvester
<<a href="mailto:sam.silvester@gmail.com" target="_blank">sam.silvester@gmail.com</a>>; Mark ZZZ Smith
<<a href="mailto:markzzzsmith@yahoo.com.au" target="_blank">markzzzsmith@yahoo.com.au</a>>; "<a href="mailto:AusNOG@lists.ausnog.net" target="_blank">AusNOG@lists.ausnog.net</a>"
<<a href="mailto:ausnog@lists.ausnog.net" target="_blank">ausnog@lists.ausnog.net</a>><br>
<b><span style="font-weight:bold">Sent:</span></b> Monday, 21 July 2014 2:45
PM<br>
<b><span style="font-weight:bold">Subject:</span></b> Re: [AusNOG] Netflix in
AU, break up Go4, or TPG peering breakup?<br></font></div>
<div><br>
<div>
<div>
<div style="font-family:Helvetica,Arial;font-size:13px;margin:0px">My point
is that we should be enabling businesses like Netflix. I’m not
saying anybody should get special treatment. Hypothetically if
Netflix were to come on-shore and blow away Quickflix because
they’re better then I have no problem with that. In fact they may
help influence a change in policy that might make business easier
for other VOD suppliers. </div>
<div style="font-family:Helvetica,Arial;font-size:13px;margin:0px">
<br clear="none"></div>
<div style="font-family:Helvetica,Arial;font-size:13px;margin:0px">We’ve got
issues. When a company like Netflix comes to town, these issues are
forced and hopefully resolved with benefits to the entire market,
not just Netflix. </div>
<div style="font-family:Helvetica,Arial;font-size:13px;margin:0px">
<br clear="none"></div>
<div style="font-family:Helvetica,Arial;font-size:13px;margin:0px">
<br clear="none"></div>
<div>
<div style="font-family:helvetica,arial;font-size:13px">
-- <br clear="none">
Jacob Gardiner<br clear="none">
<a rel="nofollow" shape="rect" href="https://twitter.com/jacobgardiner" target="_blank">@jacobgardiner</a></div>
</div>
<br clear="none">
<div>
<div style="color:#000">On 21 July 2014 at 2:39:51 pm,
Mark ZZZ Smith (<a rel="nofollow" shape="rect" href="mailto:markzzzsmith@yahoo.com.au" target="_blank">markzzzsmith@yahoo.com.au</a>)
wrote:</div>
<blockquote type="cite">
<div>
<div></div>
<div>And why should Netflix get special
treatment? Why not Quickflix, Google Play or (shock horror) FoxTel.
Why not my about-to-incorporate-if-I-get-free-taxpayer-money VOD
company MarkSmithFlix?<br clear="none">
<br clear="none">
If you believe in network neutrality, then you shouldn't believe in
anybody getting preferential treatment, whether that preferential
treatment is in the form of government sponsorship, regulation or
even zero metering of some content providers' content but not
others by ISPs.<br clear="none">
<br clear="none">
Netflix should come to Australia because they want to, and they'd
want to if they can make a suitable profit. Any preferential
treatment of them penalises every other VoD player.<br clear="none">
<br clear="none">
<br clear="none">
>________________________________<br clear="none">
> From: Sam Silvester <<a href="mailto:sam.silvester@gmail.com" target="_blank">sam.silvester@gmail.com</a>><br clear="none">
>To: "<a href="mailto:AusNOG@lists.ausnog.net" target="_blank">AusNOG@lists.ausnog.net</a>"
<<a href="mailto:ausnog@lists.ausnog.net" target="_blank">ausnog@lists.ausnog.net</a>><br clear="none">
>Sent: Monday, 21 July 2014 12:05 PM<br clear="none">
>Subject: Re: [AusNOG] Netflix in AU, break up Go4, or TPG
peering breakup?<br clear="none">
><br clear="none">
><br clear="none">
><br clear="none">
>I'm curious as to why anybody thinks there needs to be a
Government response here - not to mention it's all hypothetical so
far anyway.<br clear="none">
><br clear="none">
>If/when Netflix come to AU, why would their model be any
different to elsewhere? Caches for networks that justify them, and
building their CDN out to peering points that make sense.<br clear="none">
><br clear="none">
><br clear="none">
>It's what they have done elsewhere, why would anybody think
here would be a special or different case?<br clear="none">
><br clear="none">
><br clear="none">
><br clear="none">
>On Mon, Jul 21, 2014 at 11:19 AM, Jacob Gardiner
<<a href="mailto:jacob@jacobgardiner.com" target="_blank">jacob@jacobgardiner.com</a>> wrote:<br clear="none">
><br clear="none">
><br clear="none">
>><br clear="none">
>><br clear="none">
>>On 21 July 2014 at 11:18:36 am, Mark Newton
(<a href="mailto:newton@atdot.dotat.org" target="_blank">newton@atdot.dotat.org</a>) wrote:<br clear="none">
>>The Government is entirely impotent in this area.
They cannot force an offshore provider to make decisions
which are suboptimal to their business.<br clear="none">
>>This is exactly where the mindset needs to
change. <br clear="none">
>>If the Government wants a business like Netflix and many
others to invest into Australia’s market then there should be
incentives to do so. <br clear="none">
>>Or we could just wait until we run out of rocks to dig up
WA then freak out.<br clear="none">
>>_______________________________________________<br clear="none">
>>AusNOG mailing list<br clear="none">
>><a href="mailto:AusNOG@lists.ausnog.net" target="_blank">AusNOG@lists.ausnog.net</a><br clear="none">
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>><br clear="none">
>><br clear="none">
><br clear="none">
><br clear="none">
>_______________________________________________<br clear="none">
>AusNOG mailing list<br clear="none">
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</div>
</blockquote>
</div>
</div>
</div>
<br>
<br></div>
</div>
</div>
</blockquote>
</div>
</div></div></span></blockquote></div></div></div></blockquote></div><br></div>