[AusNOG] Netflix coming to Australia

Skeeve Stevens skeeve+ausnog at eintellegonetworks.com
Sun May 25 17:27:28 EST 2014


Hey all,

The Australian has reported (
http://www.news.com.au/technology/online/how-the-australian-launch-of-internet-streaming-service-netflix-will-change-your-life/story-fnjwmwrh-1226930807121)
that Netflix is coming to Australia next year.

Whether this eventuates or not, someone or something will do it in a big
way real soon.

So, let's say that Netflix does land... this would most likely mean that
Amazon Prime will land around the same time too.

My first thought would be that Foxtel Play, Bigpond TV, Quickflix, FetchTV,
Freeview, StreamCo and others will die very quickly.

My second thought would be that the availability of media plays such as
Roku 3, Amazon Fire will land and devices like AppleTV (or whatever they
might release next week) will see a resurgence.

My third thought, and most significantly to AUSNOG and for discussion, I
think that there would be a reasonably significant increase in the average
USAGE per user.

Internet connected media streamers for TV's (and SmartTV's themselves) are
still relatively deployed in small numbers.

They are just often too complicated for average users to get working, and
of all the houses of the friends I go into, even those in the hi-tech
space, media players are still rare... maybe 1 out of 5-8 homes.  More have
a TV connected pc and watch content, but I am talking about media players.

The takeoff of these services will quickly see (within 6-12 months) a
significant number of home having one or multiple devices.

So... to the issue which will have an impact on most ISPs... I'd be
interested on what the list thinks will happen to the average usage per
user, contention, backhaul, transit and peering (which I assume they will
join).

The other thing that may boost this is the availability of high speed
broadband... if NBNCo buys the cable assets of Telstra and Optus, that will
give some 1 million homes that NBNCo RSPs have access to... nice.



...Skeeve

*Skeeve Stevens - *eintellego Networks Pty Ltd
skeeve at eintellegonetworks.com ; www.eintellegonetworks.com

Phone: 1300 239 038; Cell +61 (0)414 753 383 ; skype://skeeve

facebook.com/eintellegonetworks ;  <http://twitter.com/networkceoau>
linkedin.com/in/skeeve

twitter.com/theispguy ; blog: www.theispguy.com


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